One of the first things we go over with our clients, especially those who are just starting a business, is how they should pick their company and website domain names. One might think this is easy, and a kind of…
Alright. You’ve just started a business, or you’ve been in business for a while. Good. So you’ve heard about how important it is to optimize your website so search engines can find it, so more business can be driven your…
So how do you know if the logo you are paying for is “good”? There are plenty of bad logo designs out there. For a laugh or two, you can see some examples of bad logos here, for instance. The…
SkyHawk Studios recently completed an extensive promotional project for a Portland-based design engineering firm, Sturges DesignWorks. It’s a good example of the broad range of services we offer, but more importantly, a good example of how to execute an extensive…
If you’re in any kind of business, you know how important word of mouth is and what it means in terms of gaining new customers – translated into lots more inroads into the community translated into lots more dollars in…
If you’ve hired a professional graphic designer to make over your company image, it’s important that you listen to what he or she has to say about your image and your promotional literature. If the designer you have hired is…
So why does professional logo design not cost $5.00? SkyHawk Studios often gets asked by potential clients, why logo designers have such varied costs. Here is some insight into the answer to that question. While perusing the web one day,…
In today’s economic climate, we are finding that our client’s largest concern is how to maximize their gains with reduced budgets, limited resources, and fewer personnel. Given the social media tools we have available today, it is possible to forward…
We’ve been doing copy writing for over 25 years. We’ve written, revised, edited and ghost-written hundreds of articles, essays, business descriptions, blog posts, press releases and even books. What we’ve found as a common problem, especially with companies trying to…
We recently met with the executives of a manufacturing company that needed a new website. The owner mentioned that they had interviewed a number of other website professionals, and while they all knew the technical aspects of putting a website…