Way back in the 1980s (says he, pulling a long beard), I worked for an in-house agency involved with one of the first computer generated TV commercials. At that time, it required a massive Cray computer and an entire roomful…
You want your logo to enhance your company’s image. You want it to look professional, contemporary, and represent the quality of your products and services. So how do you avoid a logo that makes your company look small, unprofessional, backward,…
Undeniably, Apple is the master of branding. And they understand how to keep their identity consistent to their brand. Plus it doesn’t hurt that they have the resources and budget to keep it all going. But Apple started out just …
Computer Generated Imagery has revolutionized the way we present and sell our ideas. In the following short demonstration video, our Creative Director, Jeff, takes you on a short journey through the world of 3D and shows you how your ideas…
Sometimes when I tell friends or clients that I do “3D modeling” or “3D animation,” I get a blank look. They get that it has something to do with computers, but don’t get exactly what it is or what it…
There’s been a lot of discussion in recent years as to whether the term “graphic designer” accurately describes what we “graphic designers” really do these days. The change indicates an important shift in focus. And if you’re a business owner…
If you wonder why your marketing efforts aren’t resulting in the customers you think you should be getting or if you’re not selling enough of your products and services, then you’ll want to continue reading. We came across another excellent…
We’ve all seen how 3D computer graphics have revolutionized movies and video games. Virtually anything that can be imagined can now be created through the magic of computer generated imagery (CGI) – monsters, alien landscapes, even past civilizations. But what…
So you’ve got a great widget and you want to tell the world about it. You decide you’re going to get a brochure printed. You’re going to get some ads out, write a press release and put a fabulous website…
What are some of the most annoying factors of your website that can drive your potential clients away? As professional designers and experienced marketeers, we always try and direct our clients in the best dos and don’ts of website design….